As we all struggle to navigate our new normal, we realize that the impact of COVID-19 will be far-reaching and lasting. Tens of millions of people filed for unemployment, and many small and large businesses are struggling to stay afloat. At times like this, we need to support our neighbors, friends and family, local shops, cleaners, and retail businesses.
No matter the size, many retailers are trying to encourage sales. They offer significant discounts, commit to donating a portion of profits, or partner with others to provide essential workers with face masks. So if you have some shopping budget to spare, consider shopping these fashion brands who are working hard to help medical and essential workers.
My favorite dress shop, Tanya Taylor, offers different discounts and a pledge to provide one face mask for each item bought on its website.
Everlane partnered with Feeding America giving 100% of profits (from certain items) to a COVID-19 response fund. The additional benefit is Everlane products are sustainable and ethically sourced.
Rothy's has joined the growing group of retailers who commit their resources, people, and factories to make face masks. Shop their latest exciting drops.
Reformation clothing brand partnered with the City of Los Angeles to make masks for essential workers using the brand's factories. The goal is to make five million non-medical grade mask for essential workers.
I hope this selection inspired you to do some shopping, within the limit of your budget, of course :)